The Event Magician Volume 2 by JC Sum The Business of Magic

For sale is “The Event Magician Volume 2” by JC Sum.

This book focuses on the business side of working professionally as a magician in the special-events industry. JC Sum covers positioning, branding, marketing, fees, quotations, invoices, contracts, referrals, networking, social media and dealing professionally with event clients.

It is aimed at close-up magicians, mentalists, stage performers and illusionists who want to market themselves more effectively and build a stronger professional career in the event industry.

A bonus chapter also discusses producing a VIP as part of a special event and includes a practical appearance illusion that can be built relatively inexpensively.